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100% of AI chip startups have slides/“simulated performance data” showing that their chip is way better, but 99% of cust…

SemiAnalysis Twitter · SemiAnalysis (@SemiAnalysis_) · 2026-06-19

SemiAnalysis argues that 99% of AI chip startup custom ASICs fail because competitive chip performance requires deep software ecosystems, not just hardware specifications that look impressive on slide decks.

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Topics: ai-chipscustom-asicsml-hardwarechip-startups

Claims

  • Every AI chip startup presents simulated performance data claiming their chip outperforms competitors.
  • 99% of custom ASIC projects from AI chip startups fail.
  • AI chip success is fundamentally determined by software maturity, not hardware specifications alone.
  • Building a chip and generating impressive benchmark numbers for slides is relatively straightforward compared to building the required software ecosystem.

Key quotes

100% of AI chip startups have slides/'simulated performance data' showing that their chip is way better, but 99% of custom ASICs fail.
The MATH isn't MATH until you realize that AI chips are about Software.
It is relatively easy to build a chip and put numbers onto slides